Don't Just Learn Marketing. Experience It.
Participate in real-world marketing challenges, learn from industry experts and build a portfolio that goes beyond your classroom.
- 1Register for a challenge or program
- 2Get the brand brief and mentor guidance
- 3Create your campaign and submit
- 4Get evaluated by industry professionals
- 5Earn certificates, recognition and opportunities
Learn. Create. Compete. Build Your Future.
Real-World Projects
Work on challenges inspired by real brands — actual briefs, actual deadlines.
Marketing Skills
Learn social media, content, branding, advertising and digital marketing by doing it.
Portfolio Building
Create work you can showcase to recruiters — strategy decks, campaigns, content.
Certificates
Receive recognition for participation and achievement in every challenge and program.
Industry Exposure
Interact with professionals and brands, get feedback from people who do this for a living.
Competitions
Compete with students from other colleges and see how your ideas measure up.
Career Opportunities
Top-performing students may get internships, projects or further engagement depending on the program.
Ready for your first real brief?
Registration takes two minutes. Teams of one to four students, any stream, any year.
Join a ChallengePick the kind of marketer you want to become
Every challenge is built around a real brand brief. Choose a category that matches your interests — or try a new one each time.
Don't Just Learn Marketing. Practice It.
Structured programs built around projects, tools and a live challenge — so you finish with a portfolio, not just a certificate.
Frequently asked questions
Who can participate in SGS challenges?
College students from any stream and any year. Some challenges are open to recent graduates — eligibility is listed on each challenge page.
Do I need marketing experience?
No. Challenges come with orientation and mentor guidance. Curiosity, effort and a willingness to present your ideas matter more than prior experience.
Can I participate alone or in a team?
Both. Most challenges allow teams of one to four students, and you can team up with students from other colleges unless the challenge says otherwise.
Is there a fee to join a challenge?
Brand challenges are usually free for students. Training programs have fees, which are listed on each program page along with scholarships or early-bird options when available.
What do I get if I don't win?
A participation certificate, feedback from the evaluation, and a real portfolio piece. Every submission is work you can show — and the next challenge is always around the corner.
Your first real brand challenge is one form away.
Register once and we'll notify you when challenges and programs that match your interests open up.